As of today you can no longer pre-order the 2022 F-150 Lightning electric pickup. Now the reservation page on Ford's site reads "as we prepare to make history together, we’ve closed reservations so we can start accepting orders." This is being done as they are "preparing to open the Lightning Order Bank in January 2022," according to a memo sent to Canadian Ford dealers this morning. An FMCDealer bulletin also confirmed the order bank date.
Ford F-150 Lightning Reservation System Closed, Order Banks Open January 2022
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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Ford's F-150 Lightning page now has a "Get Updates" box where it used to say "Reserve"
![Car Automotive parking light Land vehicle Vehicle Tire]()
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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Someone on the Mach E Forum found that the Build and Price page is live but unfinished and non-functional:
https://shop.ford.com/build/f150-lightning/#/config/
It's funny to watch it spin aimlessly. It's a sign of progress, though.
https://shop.ford.com/build/f150-lightning/#/config/
It's funny to watch it spin aimlessly. It's a sign of progress, though.
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Hi all . My reservation was May 20 12:30. Would it be within the first 15,000?
I like that it says Almost Done, which is likely intended for the last step of the build & price process, but works here too 😄
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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You probably between 20,000 and 30,000. See the timeline at
Ford F-150 Lightning Exceeds 100,000 Reservations
Ford has confirmed to journalists that the F-150 Lightning has exceeded over 100,000 reservations! At this rate who knows how high the numbers will grow! 20,000 in 12 hours (May 20) 44,500 in 48 hours (May 21) 70,000 in about 8 days (May 27) 100,000 in about three weeks (June 9)...
www.lightningowners.com
I received this from my Internet director today:
Good afternoon,
I have exciting news to share! Today, Ford announced the all-new, all-electric F150 Lightning is getting one step closer to launch. In order to prepare for the upcoming order bank opening, Ford will close the reservation system for the F150 Lightning today, December 8,2021.
The order bank will open in January 2022. Production begins in Spring 2022. Due to extraordinarily high demand, not all reservation holders will receive an invitation to place an order for Model Year 2022. Prior to order bank opening, all reservation holders will receive an email confirming your reservation, outlining the wave order process. Invitation will come in waves in approximate two-week intervals until 22MY production capacity is fulfilled. Customer wave invitations will be based on reservation time stamped. Prior to each wave, the Ford.com online configurator will be updated to provide directional ETA's of vehicle delivery timing based on the availability of each configuration. (As certain configurations become unavailable due to demand, the configurator will be updated to remove the ordering capability of that configuration. For customers invited to submit a 22MY order who find that your desired configuration is unavailable, you can either elect to maintain your reservation for a subsequent model year, modify your order for a different configuration or cancel and get a full refund.
Once 22 MY production capacity is met, all remaining reservation holders will be notified the next ordering opportunity in subsequent model year.
Good afternoon,
I have exciting news to share! Today, Ford announced the all-new, all-electric F150 Lightning is getting one step closer to launch. In order to prepare for the upcoming order bank opening, Ford will close the reservation system for the F150 Lightning today, December 8,2021.
The order bank will open in January 2022. Production begins in Spring 2022. Due to extraordinarily high demand, not all reservation holders will receive an invitation to place an order for Model Year 2022. Prior to order bank opening, all reservation holders will receive an email confirming your reservation, outlining the wave order process. Invitation will come in waves in approximate two-week intervals until 22MY production capacity is fulfilled. Customer wave invitations will be based on reservation time stamped. Prior to each wave, the Ford.com online configurator will be updated to provide directional ETA's of vehicle delivery timing based on the availability of each configuration. (As certain configurations become unavailable due to demand, the configurator will be updated to remove the ordering capability of that configuration. For customers invited to submit a 22MY order who find that your desired configuration is unavailable, you can either elect to maintain your reservation for a subsequent model year, modify your order for a different configuration or cancel and get a full refund.
Once 22 MY production capacity is met, all remaining reservation holders will be notified the next ordering opportunity in subsequent model year.
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Automotive News says that Ford stopped reservation once they almost reached 200,000! They also say Ford will use a "waived invitation" approach to convert reservations to orders starting in January.
www.autonews.com
First Shift: Ford stops F-150 Lightning reservations after receiving nearly 200K Video from Automotive News
Ford stops F-150 Lightning reservations after receiving nearly 200K | Used-vehicle prices soar, again | NHTSA reviewing Tesla video games | Bill Ford acquires more shares | Bronco Sport's ocean part
www.autonews.com
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This is the news we have all been waiting for! Thank you for the update.
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ThanksYou probably between 20,000 and 30,000. See the timeline at
Ford F-150 Lightning Exceeds 100,000 Reservations
Ford has confirmed to journalists that the F-150 Lightning has exceeded over 100,000 reservations! At this rate who knows how high the numbers will grow! 20,000 in 12 hours (May 20) 44,500 in 48 hours (May 21) 70,000 in about 8 days (May 27) 100,000 in about three weeks (June 9)...
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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I think that is a “waved invitation” approach, as in reservation holders are invited to place orders in waves.Automotive News says that Ford stopped reservation once they almost reached 200,000! They also say Ford will use a "waived invitation" approach to convert reservations to orders starting in January.
First Shift: Ford stops F-150 Lightning reservations after receiving nearly 200K Video from Automotive News
Ford stops F-150 Lightning reservations after receiving nearly 200K | Used-vehicle prices soar, again | NHTSA reviewing Tesla video games | Bill Ford acquires more shares | Bronco Sport's ocean part
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WElcome to the forum @Andreseinaldo! Which Lightning model are you looking to get?
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That would make more sense. I was think "waived" as in Ford will start giving people a chance to waive their reservation or proceed with the order.
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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RETAIL CUSTOMER DEALER PRIORITIZATION PROCESS
RETAIL CUSTOMER WAVE INVITATION OVERVIEW
RETAIL CUSTOMER RESERVATION TO ORDER PROCESS
• F-150 Lightning will leverage both online & offline reservation to order conversion based on retail customer preference
FLEET CUSTOMER ORDERING PROCESS
DEALER PRICING
Review your Dealer Pricing in Vehicle Locator Plus for 22MY F-150 Lightning
- Each dealer will have the ability to prioritize a small number of loyal customers who are reservation holders.
- Dealers should utilize https://cni.dealerconnection.combetween December 8th to 17th in order to complete the prioritization process.
- Deadline: Friday, December 17th at 11:59:59 PM Eastern (No exceptions)
- Number of customer prioritizations allowed is based on reservation volume at each
specific dealership as of December 1st - Dealers with <50 Reservations = 5 prioritizations available, 50-100 Reservations = 10
prioritizations available, & >100 Reservations = 25 prioritizations available
- Prioritization does not guarantee allocation. Dealer prioritization will be an input to
determine invitations to convert to an order, it is not correlated to vehicle scheduling timing or
amount of allocation at each dealership. - See F-150 Lightning Preparing For Order Bank Opening Playbook for step-by-step guide on
how to prioritize select reservation holders.
RETAIL CUSTOMER WAVE INVITATION OVERVIEW
- Ford is implementing a unique retail “reservation to order” process for F-150 Lightning to help efficiently convert existing reservations to orders. Our goal is to communicate information when available to help customers make informed decisions.
- Prior to order bank opening, all reservation holders will receive an email confirming their reservation, outlining the wave order process to begin in January 2022 and explaining that due to high demand, not all reservation holders will be receiving a 22MY invitation.
- At various stages in the process, reservation holders will be given the option to maintain their reservation for future model years. Regardless, reservations may be cancelled at any time with a full refund.
- Ford will begin inviting reservation holders to place orders in waves starting at order bank open in January 2022. Subsequent waves will receive an invitation in approximate two-week intervals until 22MY production capacity is fulfilled.
- Customer wave invitations will be based on a number of factors including reservation timing, Dealer estimated allocation & Dealer prioritization.
- Prior to each wave invitation, the Ford.com online configurator will be updated to provide directional ETA’s of vehicle delivery timing based on the availability of each configuration.
- For customers invited to submit a 22MY order who find that their desired configuration is unavailable, the customer can either elect to maintain their reservation for a subsequent model year, work with their dealer to modify their order for a different configuration or cancel their reservation for a full refund – again, at any time. (Note: Future model year pricing will be provided when available)
- Dealers will receive the list of their reservation holders invited for that wave prior to invitations being sent for each wave.
- Once 22MY production capacity is met, all remaining reservation holders will be notified that their next ordering opportunity will be for a subsequent model year. Again, they will be reminded of the option to hold their reservation or cancel for a full refund at any time.
- Fleet orders follow a separate process; fleet orders being submitted at order bank open do not have an impact on the retail customer waved invitations or dealer prioritization.
RETAIL CUSTOMER RESERVATION TO ORDER PROCESS
• F-150 Lightning will leverage both online & offline reservation to order conversion based on retail customer preference
- All retail customers will need an invitation to convert their reservation to order to place an order
- ONLY orders that are converted (either online or offline) will be selected for production scheduling
- Order Amendments should be made in WBDO
- CONCEPS orders & amendments will not be accepted (will result in compatibility
errors)
- See F-150 Lightning Preparing For Order Bank Opening Playbook for complete details
FLEET CUSTOMER ORDERING PROCESS
- As part of the reveal of the F-150 Lightning, Ford has been collecting registration interest at http://www.fleet.ford.com from fleet hand raisers. Also, Dealers have been able to submit fleet registration interest on behalf of their customers through this same website.
- Starting January 2022, the Fleet Order Bank will open for 22MY F-150 Lightning. At that time, notifications will be sent to fleet hand raisers via e-mail urging them to contact their preferred dealership to place their orders. In addition, please reach out to your interested fleet customers and submit their orders into the fleet order bank when ordering begins.
- Once the order bank opens any registration interest should be converted to an order in CONCEPS or Fleet-WBDO. This would include fleet customers who have been working with your dealership and any fleet customer that directly contacts your dealership going forward.
- Due to the overwhelming demand for the F-150 Lightning, not all fleet orders will be able to be produced as 22MY units. Please set expectations with your customers accordingly.
- Entering an order into the fleet order bank does not guarantee that it will be produced as a 22MY.
- F-150 Lightning. When it comes time to schedule fleet orders, additional criteria beyond when the order was placed into the order bank will be used to determine when the vehicle will be built.
- Any non-fleet order types, or non-FIN code orders will not be scheduled, and dealers will risk losing retail allocation on F-150 Lightning if these types of orders are entered into the fleet order bank.
DEALER PRICING
Review your Dealer Pricing in Vehicle Locator Plus for 22MY F-150 Lightning
- Access the Vehicle Locator Plus at https://www.vlplus.dealerconnection.com
- Dealers will have three (3) options to price F-150 Lightning
- Default to MSRP if no pricing is set by dealer (No action required)
- Price all F-150’s at same level (Includes F-150 Lightning)
- Set specific F-150 Lightning pricing by:
- ▪ Select “F-150”
- ▪ Select “22MY”
- ▪ Select “W1E” Body Type
- ▪ Select & set pricing by F-150 Lightning PEP codes (Pro 110A, XLT 311A,
XLT 312A, LARIAT 510A, LARIAT 511A, Platinum 710A) - ▪ Select & set pricing by battery if desired (Standard-Range Battery,
Extended-Range Battery)
- See F-150 Lightning Preparing For Order Bank Opening Playbook for further guidance
- Contact Vehicle Locate Plus at [email protected] for assistance
Thanks for sharing that internal Ford info. I hope we hear about order conversions soon.
The original doc:
Great info! Thank you for sharing. I called my local dealer in So Cal and he said that this was the first that he heard about the Retail Customer Dealer Prioritization.
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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No surprise. Dealership salespeople are usually the last to learn these things. There are exceptions such as folks who are on this Forum.
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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Here's an article on the reservation process with some quotes from Farley:
F-150 Lightning reservations are so huge Ford had to stop taking them
Ford has invitation-only order process for all-electric -150 Lightning. CEO Jim Farley promises to ramp-up production to meet demand.
www.freep.com
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Interesting... so they can set there own pricing levels... I wonder if this after you order through fords website like we already knew could be a possibilty (dealer markup/ addendum )🤔 . Or is this somthing that would be shown through the ford online ordering process leaving you to believe it's the normal msrp.
@Andreseinaldo good to see your ordered early enough, even though you're not in MY2022.
What are you driving at the moment?
What are you driving at the moment?
2021 Mustang Mach E First Edition, 2016 Nissan Leaf, 2003 Toyota Tacoma, F-150 Lightning Lariat ER
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The current Mustang Mach E ordering system has a line for “difference from MSRP” where any ADM should be visible.
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