Ford and other automakers were doing this last year, too.
As always thank you for your insight…just got hopeful with the ‘less critical chips being installed later comment’.
I sure hope heads are rolling at Ford. This is one big broken supply chain, and since the same thing happened back in 2008/09 it is just unbelievable that it's happening again. No one invested in redundancy?!
I know you are frustrated, but watch the economic news. Supply chain, chip shortages are literally everywhere. It is not just Ford......
As frustrating as it is, I agree with you. I think we have to be patient. I also think Ford, if it wants to gain and maintain leadership in this space, needs to be more
I have friends who were recently going to have a tour of the REV-C facility where the Lightning is built. The day before the tour they were informed the tour was cancelled because REV-C would be shut down the next day. When parts shortages close an entire plant, everything gets backed up.
This is the exact reason Apple went into manufacturing their own chips. They know how to use them and they have 100% control of how to design, implement, and create software for their hardware. Ford needs to do the same, and I think they are well on their way to doing this.
This is exactly my point: Namely that billion $ multinationals watched SARS, Thailand floods, etc., interrupt chip production over a decade ago . . . and some responded by taking control of their supply chain and others sat on their hands.
