[Leaf to Lightning : )]

I don't even really know WHAT this means, who it is FOR, or why they would send something so 'generic' -
it's funny that I would even receive THIS email, as I've received not a SINGLE email from them since I ordered
back on Jan 6th... strange.

​

F-150 Lightning Production Update Hello, future F-150® LightningTM owner! Some of our early order wave customers were sent an automated email regarding the scheduling of their vehicle. We are sorry for any confusion, but we are on track for customer deliveries to begin in the spring 2022. Production windows for your specific vehicle will be shared soon and will depend on what series/options you selected. We appreciate your patience and are so excited to deliver your Lightning truck as soon as we can. Please feel free to visit our F-150 Lightning support page to get the latest answers to your most frequently asked questions. F-150 Lightning Frequently Asked Questions

​ Privacy Policy | CA Privacy Rights Ford Motor Company Customer Relationship Center (CRC) P.O. Box 6248 Dearborn, MI 48126 All Rights Reserved.

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[fyrdude]

What's strange about it? Says the other e-mail was in error, things are still on track and you'll be notified as your truck goes to production. Clears up the prior confusing e-mail that said something about orders being pushed back from production.

 

[Leaf to Lightning : )]

well, maybe, but many of us never RECEIVED any prior email, so there is nothing to BASE that assumption on... they certainly do not pay attention to who and why they are emailing...

 

[ChasingCoral]

Many of us received a message saying production was slowing. This is the "never mind".

 

[GDN]

I also never received the "Errant" email, but I received this one today. They just need to walk away from it and quit sending emails, until it is customized and the email notes my truck has movement of some kind. I know we like to hear from them, but right now after a couple of bumbled emails, they just need to stop.

 

[SHayes6745604846]

i also got the email, if you look at the email trails it looks like they were leading people up to getting a scheduled production date, then they hit some road blocks and now they are getting back on track for scheduling for production.. just my observation..

 

[ZSC100]

I got this email titled: "An important update about F-150 Lightning Production" today @ 12:01, nothing before for weeks? I had to come here and find that I wasn't the only one. I did log in to my account immediately and to my surprise I had a scheduled production date now: 6-20 So, that made my day. I'm in agreeance that Ford either needs to fire whoever is in charge of these emails, or just STOP. It's ridiculous to be making these mistakes. If they can't control their PR emails, how can they build vehicles,, geeze.

 

[Dman]

Hi, new guy here. Yesterday I got an even stranger email from a named person purportedly with a Ford CRM (customer relationship manager) acount, forddirectcrm.com . It was titled “150 Lightning Option Selection” and basically asked me to reply with which configuration I want. It also had clickable links to opt out of future messages and one other choice. It was written in awkward English and had at least one mistake in the configuration list … Package 312A was shown as two different configs. The whole thing screamed of phishing. Does Ford sell our email or has FordPass been hacked? We own another late model Ford.

 

[ZSC100]

Hi, new guy here. Yesterday I got an even stranger email from a named person purportedly with a Ford CRM (customer relationship manager) acount, forddirectcrm.com . It was titled “150 Lightning Option Selection” and basically asked me to reply with which configuration I want. It also had clickable links to opt out of future messages and one other choice. It was written in awkward English and had at least one mistake in the configuration list … Package 312A was shown as two different configs. The whole thing screamed of phishing. Does Ford sell our email or has FordPass been hacked? We own another late model Ford.

Phishing is my guess. I wouldn't put hacking past a possibility with how jacked up all the emails have been

 

[Voltz]

Googling around forddirect crm .com (purposely broken), I think it is probably from a third party marketing product that your dealer uses. Car Dealer CRM, BDC, Marketing, and Service Solutions | Elead

It ultimately looks like it's a generated by: Home | CDK Global | Automotive DMS Provider

https://en.wikipedia.org/wiki/CDK_Global

 

[Dman]

Googling around forddirect crm .com (purposely broken), I think it is probably from a third party marketing product that your dealer uses. Car Dealer CRM, BDC, Marketing, and Service Solutions | Elead

It ultimately looks like it's a generated by: Home | CDK Global | Automotive DMS Provider

https://en.wikipedia.org/wiki/CDK_Global

Bingo! I had Googled the name of the sender, plus Ford, and got nothing. But after seeing your reply, I entered the sender’s name plus the name of my local dealership, and he showed up on their “staff” page as a salesperson. I’ll contact him through normal channels; at least he needs some gentle coaching on email etiquette. There was no greeting, no signature, no mention of the dealership, no contact info, no Ford logo etc. It really did look like an amateur phishing email. I was totally planning to ignore it. And I have received plenty of other emails from both Ford and this dealership (where I bought my other Ford, though not from this guy) and they all look legit.